The Thakoon Flagship was designed to be a complete center of operations for leading womenswear designer Thakoon Panichgul.
The Thakoon Flagship combines storefront retail, brand administration, clothing manufacturing, and warehousing into a single 9,200 square-foot space at 70 Wooster Street in New York’s Soho neighborhood. Thakoon’s own vision of frankness and luxury in fabric-handling merged perfectly with SHoP’s long tradition of experimentation at the intersection of authentic materiality and cutting-edge technologies. Working closely with a select group of artists and craftsmen, simple raw materials—concrete, wood, brass, and travertine—were carefully sourced and creatively processed in unexpected ways.
